late night women's hour - BBC

LNWH is a BBC 4 radio show/podcast that is broadcasted once a month at 11’oclock in the evening. Its target audience are women (specifically around 35 year old’s to middle-aged). The show is a spin-off from the BBC radio 4 daily show “Woman’s Hour” ,which appeals to a much older audience, as LNWH was produced for a younger audience. LNWH is presented by Lauren Laverne and features a number of different guest panelists every episode. The show focuses on themes that consists of ‘home’ or generally feminine ideas within society. One of the episodes are titled: Home, within this episode the panel, Lauren and the guests - Trine Hahneman, talk about “Hygge”, the Scandinavian and Danish way of living and an everyday feeling of togetherness. The Show aims to educate, inform and entertain. This therefore meets the BBC’s purpose Remit
CONTEXT
Woman’s Hour was first aired in October 1946 presented by Alan Ivimey, who was said to be a specialised in “talking to and writing for woman.” At this time the women of Britain were back doing housework after the war and it was thought by Norman Collins, the producer, that woman needed their own show as he referred to women as ‘the poor wretched housewife’. One report from The Telegraph says “Norman clearly believed that women needed the company of a gentleman announcer at 2pm (when the children might be having a nap), not some threatening harpy with a high-pitched voice.” The first Woman’s Hour show featured ‘Mary Manton’s Midday Meal’, then they soon added another segment entitled “How To Hang Your Husband’s Suit” later in the month. Alan was then later replaced by female presenter Joan Griffiths in January 1947.

The BBC operate under a Purpose Remit and are funded by a Licence fee, which takes pressure off of the BBC to take in a profit with less popular shows such as LNWH. This means that LNWH challenges Curran and Seaton’s idea that the media is controlled by a small number of companies driven by the logic of profit and power. This is also shown as the show has a very small target audience ( niche market ) and is on at a late time slot (11pm), this means they do not get the same about of listeners as shows on in the morning. As the show is only on the radio once a month not regular, it shows that the show is not produced for profit but to fulfil the Purpose Remit.

At the moment the host is Lauren Laverne, who is more associated with alternative music and covering footage of music festivals. She also contrasts the many older well educated listeners and guest on the show with her reputation of being outspoken and rude. However this means she brings a new outlook on the show as well as helping it appeal to a younger age range. This also show Hesmondhalgh’s theory that cultural industry companies try to minimise risk and maximise audience through vertical and horizontal integration and by formatting their cultural products. This suggests that by having a revolving cast of guest speakers the BBC minimise risk and maximise audience by appealing to everyone.

LNWH challenges Livingstone and Lunt’s theory that there is an underlying struggle in recent UK regulation policy between the need to further interests of citizens (by offering protection from harmful or offensive material) and the need to further the interests of consumers (by ensuring choice, value for money, and market competition. This is because LNWH is on BBC radio 4, which also has number of different programmes featuring subjects like, farming, weather, news, documentaries, the shipping forecast and some discussion shows on particular political topics. Therefore the BBC is ensuring choice. As LNWH is on at 11pm and past the 9pm watershed therefore they can swear and  talk about challenging and controversial content. This therefore offers protection from harmful or offensive material as well as ensuring choice and furthering the interests of citizens.

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